MOONGLOW FLORAL
Services
We know that planning your special event can feel overwhelming with what seems like a million micro-decisions!
Moonglow Floral is here to walk you through a streamlined planning process to realize your floral vision and free up your headspace as you look forward to your special day.
À La Carte Packages
Package A
$1000+
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1 Lush Bouquet with premium blooms
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1 Magnetized Boutonnière
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3 Low, Lush Vessel Arrangements
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$1000 + Taxes + Delivery Fee
Package B
$1600+
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1 Lush Bouquet with premium blooms
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4 Mini Bouquets
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5 Magnetized Boutonnières
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2 Floral Bracelets/Corsages
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2 Grand Modular Meadow Arrangements
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$1600 + Taxes + Delivery Fee
Package C
$2900+
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1 Lush Bouquet with premium blooms
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5 Mini Bouquets
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6 Magnetized Boutonnières
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2 Floral Bracelets/Corsages
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2 Grand Modular Meadow Arrangements
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8 Low, Lush Vessel Arrangements
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$2900 + Taxes + Delivery Fee
Package D
$3900+
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1 Grand Bouquet with premium blooms
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5 Mini Bouquets
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6 Magnetized Boutonnières
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2 Floral Bracelets/Corsages
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2 Grand Modular Meadow Arrangements
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2 Lush Modular Meadow Arrangements
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2 Petite Modular Meadow Arrangements
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10 Low, Lush Vessel Arrangements
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$3900 + Taxes + Delivery Fee
À La Carte
Who is a good fit for the À La Carte option?
The À La Carte pathway is perfect for clients looking to feature beautiful florals at their special event, but who don’t need all of the services included in the Full Service option. It is a great fit for those looking for a streamlined planning process at an accessible price point. Let’s get started planning the florals for your intimate wedding, fabulous party, corporate event, non-profit fundraiser, engagement, bridal shower, baby shower, elopement, photo shoot, or brand activation.
What is included in the À La Carte option?
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Select an À La Carte Package or individual items
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Option to incorporate personal floral items (ex. wedding bouquets), wearable florals, vessel arrangements, and select floral decor items
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Delivery option does not include set up/installation and requires the client to place their florals in their event space
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À La Carte orders can be offered at a more accessible price point because they do not include more extensive coordination, correspondence, on-site installation, all-day labor at your event, end-of-event strike, or event clean-up
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Custom installations such as ceremony arches are not available through À La Carte orders
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To view the list of floral items available for an À La Carte event, check out the 5-minute Inquiry Form.
What locations do you serve?
Moonglow Floral provides floral design for events on the Central Coast of California. À La Carte orders will be carefully packed for safe transportation to their final destination and include a care guide to help you keep the blooms fresh.
How far in advance should we book?
We put a significant amount of creative thought into our À La Carte orders so we prefer to book between 1 month - 12 months prior to the event date. À La Carte orders planned on short notice may be subject to an additional fee to accommodate special customizations.
How does it work?
We will walk you through our À La Carte process to ensure that your custom florals beautify and enhance your special event. If you are ready to get started, we invite you to fill out the 5-minute À La Carte Inquiry Form! If Moonglow Floral is available for your date, we will send you a proposal with a custom mood board and itemized estimate. After revisions, a contract will be signed and a retainer will need to be paid to reserve your date.
What is the financial investment?
À La Carte orders start at a minimum investment of $300. Each À La Carte proposal will include an itemized estimate with line items for florals, design & labor fee, sales tax, and optional delivery fee. For more information on pricing and the contributing factors, click here.
Full Service
Who is a good fit for the Full Service option?
The Full Service pathway is the most comprehensive option for clients looking for creative direction, beginning-to-end project management, and larger-scale customization. The Full Service option is perfect for busy couples planning their California destination wedding from afar. Full Service events are not limited only to weddings though, we are glad to create fabulous floral experiences for other life milestones or momentous parties! Given the potential complexity of Full Service events, we are glad to collaborate with a client's event planner or event designer.
What is included in the Full Service option?
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Starts with the Inquiry Form, a custom proposal with a mood board & financial estimate, and a complimentary consultation call
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Option to incorporate on-site floral installations, floral sculptures, vessel arrangements, personal floral items, wearable florals, floral decor, rentals, and more customization in the aesthetic vision
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Includes delivery, set up, on-site installation, additional team members present, end-of-event strike, and clean-up
What locations do you serve?
Moonglow Floral provides floral design for events on the gorgeous Central Coast of California, including San Luis Obispo, Santa Barbara, and beyond.
How far in advance should we book?
We prefer to book Full Service events between 2 months - 12 months in advance. The planning process requires a few key details to get started including the event date, the event venue, and the floral budget range.
How does it work?
We will walk you through our concierge process of Discovery, Planning, Coordination, & Creation to ensure that we design a floral experience that is uniquely meaningful to you. If you are ready to get started, we invite you to fill out the Full Service Inquiry Form!
What is the financial investment?
Full Service events are priced according to the scope and scale of each event. Each custom Full Service event proposal will include an itemized estimate with line items for florals, rental fee, design & labor fee, delivery fee, installation fee, end-of-event fee, and sales tax. It is common to allocate between 8 - 18% of an overall event budget towards floral design. For more information on pricing and the contributing factors, click here.
Explore Your
Aesthetic Style &
Color Scheme Preferences
All of our floral design projects are entirely unique depending on the seasonality of blooms, client preferences, and the event setting. We totally understand that clients can feel overwhelmed by so many floral inspiration images on social media, so our Inquiry Form helps to steer the direction of the design by identifying the preferred Aesthetic Style and Color Scheme. We are here to provide creative direction to realize your floral vision, even if you aren’t really sure what kind of florals you like!
Moonglow Floral focuses on the Aesthetic Style and Color Scheme rather than identifying every type of flower that will be used so we can incorporate what is freshest and in season at the time of your event. If you don't see your specific color scheme in the examples below, that is ok! We can start with a general color scheme and then customize it during the planning process.
"Which Aesthetic Style feels most like your special event?"
Lush Garden Style
Example: An abundant and organic-shaped centerpiece that you'd see at a Bridgerton-style garden party. (When in doubt, go with “Lush Garden Style”!)
Contemporary, Unexpected, & Funky
Example: A centerpiece highlighting sculptural forms, an unusual color scheme, and hand-painted foliage that you'd see at an opening of a contemporary art gallery in LA.
Classic & Refined
Example: A rounded centerpiece of all-white roses that you'd find in a Kardashian's living room.
All Foliage & Greenery
Example: A statement-making arrangement featuring sculptural branches and foliage that you'd spot in an Architectural Digest home tour.
"Which Color Scheme feels most like your special event?"
Neutrals
Example: Cream, white, light blush, beige, + foliage
Pastels
Example: Light peach, light purple, light blue, cream, beige, + foliage
Monochromatic
Example: One color in multiple tones, + foliage
Vibrant Colors
Example: Orange, pink, magenta, + foliage
Deep
Saturated Colors
Example: Deep purple, deep red, & foliage
All Foliage & Greenery
Example: A range of earth-tone colors
Pricing Information
We are honored when clients entrust us with beautifying their special day. We strive to provide clarity in the process. Floral pricing can sometimes seem mysterious and confusing so we want to provide additional context into how pricing works.
What goes into pricing?
Flowers: Luxury Product
As you may know, flowers are a luxury product with a short shelf life. Flower prices fluctuate frequently and are impacted by climate emergencies, weather, supply chains, staffing, pandemics, seasonality, and demand. The flowers that you enjoy at your event will have been stewarded by so many hands along the way including growers, farmers, distributors, truck drivers, wholesalers, and finally the florist. Even locally grown flowers touch a lot of hands and are priced to accommodate local farming costs. Like many other industries, inflation has substantially impacted the floral industry and florists are doing their best to adapt accordingly. Flowers are expensive because they are delicate and labor-intensive goods, but that ephemerality also makes them so special!
Fees & Sales Tax
Each Full Event event proposal will include an itemized estimate with line items for florals, potential Rental Fee, Design & Labor Fee, Delivery Fee, Installation Fee, End-of-Event Fee, and Sales tax. Full Service events require a significant amount of labor in planning, designing, coordination, production, installation, and tear down. Moonglow Floral desires to be a healthy workplace that pays team members fairly for their hard work on fast-paced events. The fees for Design & Labor, Delivery, Installation, and the End-of-Event support this goal. If an event requires complex setup in a limited time frame, we will need to staff more team members on the day of the event to ensure everything is executed smoothly. These fees are standard in the floral industry and ensure the sustainability of our small business.
Each À La Carte event proposal will include an itemized estimate with line items for florals, Design & Labor fee, Sales Tax, and a Delivery Fee if added. The Design & Labor fee covers the efforts invested in the creative design process, coordination, communication, sourcing, and physical labor involved in creating the floral designs. These fees are standard in the floral industry and ensure the sustainability of our small business.
Minimum Investment
Full Service events are priced according to the scope and scale of each event. À La Carte events start at a $300 minimum investment. It is common to allocate 8 - 15% of an overall event budget towards floral design.
Other Costs
Other costs related to business operations, hard goods (like vessels), materials, transportation, equipment, and rentals also contribute to overall pricing.
Client Budget
We totally understand that weddings come with a lot of costs and respect that you may have a firm budget! Our streamlined planning process starts with an Inquiry Form that helps us create an itemized estimate for your event. If that estimated cost is higher than your budget, we can make revisions to remove floral items to lower the cost. Once the contract is signed, Moonglow Floral will stay within your agreed total price unless you want to add to your order throughout the planning process. In the unlikely event that unexpected circumstances (such as severe inflation or flower shortages) impact the costs of materials, Moonglow Floral will provide prompt communication to talk through options. The client will be given the option to either stick to the original budget or increase the budget to achieve the original aesthetic vision.
Prioritizing High Impact Designs
If you are trying to decide what designs to incorporate into your event, we encourage you to prioritize the florals that will provide the most impact at the event! Rather than having a floral centerpiece at every table, you may want to prioritize a few fabulous installations on architectural features around the reception space. You may want to prioritize a luxe wedding bouquet and two beautiful vessel arrangements rather than a number of bridesmaid bouquets. You may want to focus on choosing floral items that are most likely to be photographed!
Quality Over Quantity
The best way to reduce the overall cost of your florals is to reduce the number of items requested and highlight a few key showstoppers. We are happy to provide recommendations or think through potential options with you!